Insights

Is our story evolving as our company and market evolve?

Tech companies are notoriously bad at keeping their corporate stories up to date as the market moves so quickly and our product roadmaps and releases often take center stage. Worth taking a step back to ensure that we are aligning our story to our corporate strategy and position in the market – and driving product decisions that support our overall current and future state instead of vice versa.

https://www.linkedin.com/pulse/ceos-when-last-time-you-truly-looked-your-story-james-o-gara