The Spanish HCM and Payroll software company continues to build on its strategy with the support of Accel-KKR
Zaragoza, October 6, 2025 — Endalia, a leading provider of cloud-based HCM and Payroll solutions, has announced the appointment of Javier Velasco as its new CEO, succeeding Javier Moreira, who will take on a new leadership role within the Accel-KKR portfolio. Backed by Accel-KKR, Endalia’s majority investor since 2020, the company is entering a new phase focused on innovation and strategic growth.
Leadership Transition and Strategic Continuity
After a successful tenure leading Endalia, Javier Moreira will take on a leadership role at another Accel-KKR portfolio company. As of October 1st, Javier Velasco, formerly Endalia’s Chief Operating Officer (COO), has been promoted to the CEO position.
“I’m approaching this new chapter with energy and a strong commitment to consolidating Endalia as a benchmark in technological innovation for people management. Our goal is to continue creating real value for our clients and strengthening their trust in us,” said Javier Velasco, Endalia’s new CEO.
Velasco takes the helm at a time of strength and expansion for the company, supported by a committed team and a clear growth roadmap.
Over the past years, Javier Velasco has led key areas at Endalia, including operations, implementation, and customer support. As COO, he was responsible for optimizing internal processes, scaling services, and ensuring client satisfaction, contributing significantly to Endalia’s sustained growth.
Prior to joining Endalia, Javier held global leadership roles in the software and technology sector, where he focused on scaling operations, driving business growth, and delivering high-impact solutions for customers across different markets.
“I’m proud of what we’ve built at Endalia and confident in Javier Velasco’s ability to lead the company forward. His deep understanding of the organization and strong commitment to both the team and clients make him the ideal leader for Endalia’s next chapter,” said Javier Moreira, who will join the company’s board.
Supported by Accel-KKR to Accelerate Growth
In late 2020, Endalia received a majority growth investment from Accel-KKR, a global software-focused private equity firm based in Silicon Valley. This was followed by a subsequent investment aimed at strengthening Endalia’s market position and accelerating its expansion.
With Javier Velasco at the helm, Endalia and Accel-KKR plan to build on the company’s strength in Spain and explore new strategic growth opportunities.
“Endalia is entering the next chapter in its journey. With a strong foundation of customer-centricity, the company is well-positioned to accelerate its impact under Javier Velasco’s leadership. We’re confident that this transition will continue the effort and momentum for our clients and reinforce Endalia’s commitment to delivering exceptional value and forward-thinking solutions,” John Crowell, Principal at Accel-KKR and Endalia board member.
About Endalia
Endalia offers a fully integrated, modular HCM and Payroll platform that covers processes such as organizational and people management, time tracking, absences and vacations, performance, travel, and expenses. It also provides Payroll outsourcing services, fully integrated with other HR processes, offering a unique, transparent end-to-end solution. Under the motto “Just One. Just HR Lovers,” Endalia helps clients centralize all HR processes in a single tool, automate manual tasks, and provide outstanding service — establishing itself as a top-tier HR Tech solution in
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